Weekend Box Office Recap

This is the 7th week that "Avatar" is the #1 movie. It's the biggest 7th weekend in box office history, and the film has now grossed globally over $2 billion. By Tuesday or Wednesday of next week, it will surpass "Titanic" as the largest grossing film of all time.

But seriously folks: It's not THAT good of a movie!

Those of you that are going back to the theater to see Avatar again and again have no idea what you are doing to the rest of us. OK, the film has nifty CGI and cool 3D stuff, but by making this movie such a huge financial success, it opens the door for every studio in Hollywood to start cranking out shitty movies in 3D.

Why? Because Avatar's made two billion dollars! And its in 3D! Therefore, skewed Hollywood logic suggests that making a movie in 3D, no matter how utterly idiotic or pointless the script may be, is like a license to print money. That is, of course until movie watchers start getting so tired of crap being thrown at the camera that they vote with their asses and stop going to see 3D films. But until then, this is like a license to print money.

Of course, I can't blame all the movie lemmings entirely. Look at what Avatar was going up against: a cliche-ridden "vengeful father" thriller and a cheesy, rubber-stamp rom-com. No wonder James Cameron is still on top. There's nothing out there even close to competitive. Avatar by default, is the cinematic equivalent of the lepper with the most fingers.

Here's the top ten for the weekend, according to studio estimates on Sunday:

1 (1) Avatar $30,000,000
2 (new) Edge of Darkness $17,120,000
3 (new) When in Rome $12,065,000
4 (4) The Tooth Fairy $10,000,000
5 (3) The Book of Eli $8,770,000
6 (2) Legion $6,800,000
7 (5) The Lovely Bones $4,735,000
8 (6) Sherlock Holmes $4,510,000
9 (7) Alvin and the Chipmunks: The Squeakquel $4,000,000
10 (9) It's Complicated $3,720,400

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